Viral App Labs
Independent app studio
An independent app studio building self-improvement apps for iPhone and Apple devices. Our first app, Gravity, is the #1 subscription manager on the App Store.
viralapplabs.comFounder / Singapore / Los Angeles
Founder & CEO of Viral App Labs, an independent app studio building self-improvement apps for iPhone and Apple devices. I've been shipping mobile apps since 2011, scaled consumer apps to $6M ARR, and made three exits. Now building AppLemur, a developer platform for iOS developers, launching July 4, 2026.
Building
I run Viral App Labs and I'm building AppLemur. They're connected. AppLemur was born from the same work we do every day shipping apps through the App Store.
Independent app studio
An independent app studio building self-improvement apps for iPhone and Apple devices. Our first app, Gravity, is the #1 subscription manager on the App Store.
viralapplabs.comPlatform for iOS developers
A developer platform giving iOS developers the intelligence and infrastructure to run a serious App Store business. Everything beyond Xcode and App Store Connect.
applemur.comViral App Labs is a focused portfolio, not a hundred-app factory: self-improvement tools designed to be simple, honest, and genuinely useful.
Flagship / Finance
Take control of your subscriptions.
Productivity
Wake up on time. Every time.
Health & Wellness
Dose with confidence.
Health & Wellness
Tan smarter. Stay safe.
Health & Wellness
100 jumps a day. One streak you'll keep.
Utilities
Two-factor codes, private by design.
Lifestyle
Talk to your dog and cat.
Built for the iPhone, iPad, and Mac with the care Apple users expect.
Apps that respect personal data from the ground up, not as an afterthought.
No dark patterns or misleading trials. Build things people genuinely value.
Background
I've been building mobile apps and games for over 15 years. What started as a developer's obsession became a track record: three exits, apps used by millions, and consumer products scaled to $6M ARR in under a year. The throughline has always been the same: build things people genuinely use.
Everything I build is Apple-first. iPhone, iPad, Mac. I work independently, which means every decision is mine and every product reflects what I actually believe is worth building. Viral App Labs and AppLemur are the current chapter.
Current focus
Building a serious App Store business, then turning the lessons into tools other iOS developers can use.
What began as a developer obsession turned into the way I think about products: make them useful, keep them simple, and keep shipping.
Viral App Labs and AppLemur are the current chapter: consumer apps on one side, developer infrastructure on the other.
Content
I share what I'm learning building and scaling iOS apps, on X, LinkedIn, YouTube, TikTok, and Instagram. The content is for indie developers and founders who want to compete on the App Store without a big team or a big budget.
@sohamgarud
Real-time thoughts on building, shipping, and App Store growth.
Soham Garud
Longer-form posts on the business of building iOS apps.
@sohamgarudapps
Videos on building and scaling apps: strategy, tools, and lessons.
@sohamgarudapps
Short-form content on iOS development, shipping, and founder life.
@sohamgarudapps
Behind the scenes of building Viral App Labs and AppLemur.
Connect
If you're building iOS apps, working on something interesting, or want to talk about Viral App Labs or AppLemur. I'm reachable on X or LinkedIn.
soham@viralapplabs.com